思亞諾蓄勢待發迎接高成長：第四回合增資2,400萬美元

以色列尼坦雅2010年1月12日電 /美通社亞洲/ — 全球主要行動數位電視接收晶片供應商思亞諾(Siano Mobile Silicon) ( http://www.siano-ms.com )今天宣佈，該公司已完成第四回合增資計畫，募得資金2,350萬美元。

這次增資完全由思亞諾的現有投資人提供，包括JVP、DFJ-Tamir-Fishman、Star Ventures、Walden Israel和Bessemer Venture Partners。

成立於2004年的思亞諾公司專門針對行動、可攜式及手持式裝置開發行動數位電視接收晶片最佳解決方案。唯一成功支持多國行動電視標準先驅的思亞諾高度整合式接收晶片，使得行動電視能夠以優異的性能，在中國、巴西和歐洲等新興市場快速上市。

思亞諾公司董事長兼JVP公司執行董事Erel Margalit說：「業界於2009年中期擺脫全球金融危機後，行動數位電視市場已經明顯轉向 – 從中國及巴西轉至俄羅斯及韓國。市場對思亞諾產品的需求正以驚人的速度升高，因此，投資人都很樂意為公司提供適當的財務工具，以利公司追求最大的成長。由於思亞諾具備經過證實的技術領導地位和管理能力，我們相信，思亞諾絕對有能力成為全球無線及媒體市場的主要半導體供應商。」

思亞諾執行長Alon Ironi說：「這次增資計劃象徵著思亞諾從去年開始實施的轉型計劃的完成。思亞諾已從一家新創公司轉型成為一家頗具規模並為多家國際品牌供應大量產品的供應商，包括Samsung、Motorola、ZTE、Huawei、Mio、Garmin、Dell及許多其他品牌。這些新募資金將有助於思亞諾鞏固市場地位，建立充裕的產品庫存，以確保大量供應無虞，同時繼續開發新產品和滲透新市場。」

關於思亞諾公司
思亞諾公司主要針對移動數位電視(MDTV)市場開發高集成晶片接收器和晶片天線，應用於手持和移動設備。公司多標準解決方案具有高性能，低功耗，簡易設計等特點。思亞諾產品全球範圍應用於各種移動和可攜式設備，擁有強大的客戶基礎包括一線PC和手機廠商。註冊在美國，並在中國大陸，台灣，韓國，日本，以色列和美國設有辦事機構。

欲瞭解更多思亞諾解決方案資訊，請參考: http://www.siano-ms.com 。

Siano Gears Up for Steep Growth: Raises $24M in Round D Funding
NETANYA, Israel, Jan. 12 /PRNewswire-Asia/ — Siano Mobile Silicon
( http://www.siano-ms.com ), the leading supplier of mobile digital TV receiver chips, announced today the completion of a $23.5M fourth round of funding.

The round consists exclusively of all of Siano’s existing investors: JVP, DFJ-Tamir-Fishman, Star Ventures, Walden Israel, and Bessemer Venture Partners.

Founded in late 2004, Siano develops and markets semiconductor chips for reception of digital TV on mobile, portable and hand-held devices. Pioneers of the multi-standard approach, Siano’s highly integrated silicon receiver chips enable high-performance, fast time-to-market mobile TV in emerging markets such as China, Brazil and Europe.

“Coming out of the global financial crisis around mid 2009, it was clear that the mobile DTV market has shifted gear,” said Erel Margalit, Chairman of Siano and Managing Partner of JVP. “From China and Brazil to Russia and Korea, the demand for Siano’s products has risen at a phenomenal rate, and the investors are happy to provide the company with the proper financial instruments to maximize its growth. Given its proven technology leadership and management skills, we view Siano as a company well capable of becoming a leading semiconductor supplier in the global wireless and media markets,” added Margalit.

“This financing round marks the completion of the transition that Siano made in the last year, from a start-up company to an established volume supplier to multiple international brands such as Samsung, Motorola, ZTE, Huawei, Mio, Garmin, Dell and many others,” said Alon Ironi, Siano’s CEO. “The new funds will help Siano solidify this position, build sufficient product inventory to secure vast supply, and in parallel continue to develop new products and penetrate new markets.”

About Siano Mobile Silicon
Siano Mobile Silicon is the leading mobile digital TV chip maker in the world. Pioneers of the multi-standard approach, Siano’s highly integrated silicon receiver chips enable high-performance, fast time-to-market mobile TV solutions for handheld device makers. Siano offers a complete family of MDTV receiver chips for the key emerging mobile TV markets in Europe, South America and China and works closely with global tier-1 PC and mobile handset manufacturers. Siano is a global company with offices in North America, China, Taiwan, Korea and EMEA (Israel).

For more information on Siano Mobile Silicon’s solutions, please visit: http://www.siano-ms.com .