Euronews becomes MSN Arabia’s new multilingual news source
Lyon, France, 24 March 2014 – Euronews, Europe’s leading news channel and MSN Arabia, one of the leading web portals in the Middle East and North Africa, team up to provide users with a comprehensive selection of news programmes from three Euronews services.
Thanks to the syndication of an international and multilingual content agreement, Euronews Arabic, Euronews English and Euronews French, are delivered to different regional North Africa and Middle East sites of the MSN Arabia’s network. Indeed, www.arabia.msn.com is accessible to Egypt, United Arab Emirates, Algeria, Bahrain, Iraq, Jordan, Kingdom of Saudi Arabia, Kuwait, Oman, Lebanon, Morocco, Qatar, Syria, Tunisia and Pakistan.
The 100 Million monthly visitors to the MSN Arabia site can now follow, through articles and video content provided by Euronews, the latest international news and a complete up-to-date selection of programmes on Business, Europe, Culture, Science and Technology, all available in English, French and Arabic. The subjects covered are updated several times a day by the Euronews editorial teams.
“Thanks to our partnership with MSN Arabia, already followed by 100 Million visitors each month, we reinforce Euronews’ presence in all MENA countries,” said Walid Chamak, Head of Digital Partnerships at Euronews.
“Beyond the editorial quality, Euronews is a perfect fit for news providers such as MSN Arabia willing to diversify their news sources and target a multilingual audience” he added.
“We are very pleased to have concluded this agreement with one of the world’s leading news providers,” said Basma Samir, Portal Development Executive, MSN Arabia and North Africa.
“This is a great win for both parties. We are pleased and very optimistic about the value this brings to MSNA visitors and users in terms of content quality and coverage not to mention the language diversity. This is only one in many deals that MSNA is working on to power our different verticals and channels to offer our visitors around-the-clock coverage with premium quality content from premium providers,” said Ramy Riad, Executive Producer, MSN Arabia and North Africa.