Neustring PROVIDES Roaming Analytics SOFTWARE TO qtel group
Dubai, 16 November, 2011 – NeuString, the leading supplier of predictive data analytics software for mobile operators, and Qtel International, have agreed on a multi-year, multi-operator agreement for deployment, with the first live site being Qtel Qatar.
Following a successful trial, Qtel Qatar has implemented the NeuString Optiprizer solution to optimize the profitability of its mobile roaming traffic. Deployments at the other Qtel Group companies of Indosat, Tunisiana and Wataniya Kuwait are all underway, with other operators in the group to follow in 2012.
The Predictive Analytics solution will provide a group-wide overview of their roaming business, helping manage Group roaming agreements. This will enable the Qtel Group to improve margins by leveraging their roaming volumes and obtaining better roaming agreements.
One of the key strategies for the Qtel Group is to fully leverage the synergies and efficiencies created across its presence in 17 countries, and the new solution will provide timely management information on the roaming business to further enable this goal. Qtel International helps coordinate business planning for the operating companies and the Group as a whole. The proven and carrier-grade client base and data processing capabilities of NeuString’s solution were also important for the Qtel Group in the selection process.
NeuString has not only met all these criteria, but has also provided a rapid and problem-free implementation. As a result, the Qtel Group can now benefit from faster and more precise roaming monitoring and forecasting, allowing the company to focus on maximizing our revenues and profitability.
Jens Nikolaj Aertebjerg, CEO of NeuString said: “We are pleased to have such an innovative operator as the Qtel Group selecting us and utilizing our solution for roaming traffic on both group and individual operator levels. With Qtel Qatar implemented, we are currently engaged in finalizing the next deployments and look forward to working with the other operators within the Qtel Group.”